hi, i am prerna!
I’m a product designer with 4 years of experience bridging the gap between complex systems and the people who use them
My portfolio is currently in the process of relocating from Squarespace to Framer but here is a little preview of my work
Systems Thinking
B2C
Interaction Design
Information Architecture
Redesigning Copart’s End to End Cash for Cars experience | In progress
Currently in the research phase of a ground-up redesign for the Cash for Cars digital experience, a premier brand of Copart, a $4.6B global leader in automotive liquidation
Mobile
Driving Growth through Strategic Design | Shipped
Transformed a complex 0-to-1 service catalog into a scalable lead-generation platform, helping them grow to 50+ partners and $100M in funding
Healthcare
Design System
0 to 1
Giving Panacea Biotec a new brand identity | 20% shipped
Improved navigation efficiency and brand clarity by rethinking the website’s existing site mapping
Of course I vibe - code
B2B
Design System
Web 3
Helping Lawyers Stay Organized
Increased organizational efficiency by 14% through consolidating fragmented data into a centralized management interface
Find My Emails
A Chrome extension that replaces opaque sorting algorithms with a behavior-adaptive engine to prioritize information that is important to you, also integrating conversational search, context-aware reply suggestions, and automated synthesis of fragmented data into actionable insights to eliminate inbox clutter.